Media | The LeBrons: Episode 1 | Video
Lebron James said his goal was to become a “global icon.” He took another step on Thursday with the premiere of his new animated web series, The LeBrons. The characters are based on those featured in several Nike ads in 2006, including Athlete, Biz, Kid and Wise, with the actual Lebron voicing the Biz character. … Continue reading
Buzz Bissinger |White Fans Losing Interest in the NBA |Media
I came across this story when ESPN columnist, Jemele Hill tweeted the link. Author Buzz Bissinger is known for stirring up controversy. This should do more of the same. In a story for The Daily Beast, Bissinger explains why white folks don’t watch the NBA with the same interest they had when there were more … Continue reading
GQ’s Guide to the New NBA Golden Age|Media
With NBA All-Star Weekend approaching, GQ Magazine did an excellent spread on the league with breakout features on Kevin Durant and his Oklahoma City Thunder, “King” James being the best-dressed player, and why people generally love pro basketball. This is required reading for NBA fans and/or groupies with hoop dreams, headed to L.A. via GQ
Kobe Bryant Film “The Black Mamba” (Behind the Scenes)
Footage shot behind the scenes of Kobe’s upcoming short film, The Black Mamba, to be released during NBA All-Star Weekend. http://vimeo.com/19375064 via RR